Coronavirus and Direct Selling – Boon or a Misfortune?

The current Coronavirus pandemic has had an postive impact on the direct selling industry. Global businesses are shutting operations or laying off employees, which has contributed to rise in unemployment at a macro level. The direct selling industry, on the other hand has witnessed phenomenal growth. Similarly, with operations moving online in the form of virtual customer interactions, organizations like QNET have capitalized on favourable opportunities.

Direct selling in its very essence is end consumer oriented. Success in direct selling depends on creating personalized and customized experiences. The impact of conscious consumerism has been staggering. People resonate with brands that contribute to social and environmental causes. This has forced organizations to change their perspective towards direct selling. A QNET business opportunity encompasses empowering options to make flexible on field decisions. As direct selling employs and collaborates with a distributed workforce, it is more than important to equip them with resources that motivate them to learn at their own pace.

Working remotely has its own associated benefits. There are alternatives available to make creative and innovative business decisions. For example, QNET India offers a wide range of products. These cater to a diverse target audience. Considering the options on the table, QNET distributors have the liberty to truly resonate with the product and target diverse demographics.

Accessibility and Convenience

Be it an end consumer or a direct seller, convenience and accessibility are crucial. While consumers look for hassle-free mediums for respective purchase decisions, distributors seek easy onboarding procedures. On the other hand, organizations need to work and emphasize on the importance of training. By getting your workforce up to speed via microlearning resources, you are empowering them to feel confident and be their own boss. The QNET registration process for new direct sellers is easy and possible from the comfort of your own home. This has facilitated women entrepreneurs to feel independent and make flexible decisions. Variable compensation plans available at QNET assists distributors to examine their competency and raise their bar for excellence on field.

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QNET Initiatives to Combar Challenges During the Pandemic

Agile Business Systems

Technology is of the essence. Direct selling involves huge amounts of information that needs to be strategized for optimal product delivery/service. By investing in AI and machine learning, organizations can manage real time reports and effectively optimize customer information/feedback. Besides, employing performance enabling platforms is sure to help firms innovate and improvise business operations. On the other hand, direct selling organizations are beginning to realize the importance of crisis management are getting resources in place that trigger on time actions.

Let us now look at how COVID19 has positively influenced the direct selling industry.

  1. Rise in Virtual Events– The impact of virtual events during the pandemic has been phenomenal. Direct selling success depends on how effectively you network. In order to capture niche markets, organizations need to devise plans that enable their workforce to network effortlessly. Brands like QNET are now conducting events like the V Convention via social media platforms and live streaming sources. This has helped distributors connect with potential clients and understand diverse consumer perspectives. Other benefits of investing in virtual events is brand awareness and recognition. By virtually scheduling events, companies can create an impact on potential markets that are commercially not tapped. This evident rise in direct selling operations during the prevelant Coronavirus pandemic has enouraged organizations to create and trasform.
  2. Advertising and Fund Allocation– By working remotely, direct selling enterprises have focused on having a strong online presence. Launching an official website along with secondary blogging sites has helped organizations cater to different demographics. Also, this is a great opportunity for firms to invest in advertising in different formats. Moreover, by allocating funds in scheduling campaigns and customer relationship management, direct selling initiatives can transform the global economy.
  3. Customer Grievance Handling– It is important to be prompt in regard to customer complaints/grievances. Being transparent in your business code can contribute to brand loyalty and credibility. QNET India has always believed and continues to incorporate an ethical selling code, irrespective of the medium of operation. By provided updated information online, consumers are getting their queries answered on time. This eventually results in efficient word-of-mouth promotional initiatives. Also, distributors can gain in on more customers by actively participating in online discussion forums and addressing the issue at source.

Therefore, considering the impact of coronavirus on international business operations, pursuing a career in direct selling is your one stop shot to success like never before.

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