Direct selling is a great opportunity for aspiring entrepreneurs to become financially independent. It is often viewed as an unconventional path, mostly because people are still unaware of many facets that make it a leading industry.
But direct selling has been gaining popularity. Over the years, the direct selling industry has seen a huge growth, with more and more people shifting from their conventional jobs. According to the World Federation of Direct Selling Associations (WFDSA), India saw its total number of direct sellers rise to 5.7 million in 2018-19 and is likely to grow to 18 million by 2025. (Source: The Hindu)
QNET has been one of the leading direct selling companies in the industry for two decades. It has been empowering individuals across the world to be their own boss. The company has a well-established e-commerce platform with a wide range of products. Their portfolio includes products ranging from health and wellness, home and living, watches and jewellery and beauty and care.
The diverse range caters to large demographics ensuring that direct sellers can promote the products of their choice. The QNET business opportunity allows direct sellers to build a sales team who would further help them grow their business.
There are many other advantages that make QNET direct selling a great opportunity for individuals to capitalise on their untapped potential. However, a QNET direct seller must ensure that they maintain ethics. The company has clear mandates and Code of Ethics for all its direct sellers. There are a few active measures that direct sellers can take to ensure that they run their business smoothly.
I have compiled a few important points that QNET distributors can note while starting their journey with QNET.
The Do’s and Don’ts of QNET business
I would highly recommend QNET distributors to go through and understand QNET’s Policies and Procedures and Code of Conduct/ Ethics documents. They will give the distributor a general idea of how they can conduct their business. QNET further encourages all its distributors to maintain professionalism and ethics.
While I was starting my journey, I was fortunate to find great mentors who were there to guide me. Apart from learning important networking and business ideas, one of the most important things that I learnt was how to conduct a direct selling business. Also, I was able to learn what not to do while being a QNET direct seller. So, here are a few important practices that QNET entrepreneurs can follow –
1) Product sales
The Do’s:
It is important for direct sellers to respect their customers. Direct sellers must put themselves in their customers’ shoes and understand their needs. They must convey accurate information while selling or recommending products.
A good practice is to use official documents and resources from QNET while making presentations. Direct sellers can access the QNET website to gain information. QBuzz and QNET social media pages are other reliable sources for gaining information. Another positive way to present products is to use them first. This would allow us to understand the product’s value and unique selling points.
I use most of the products I recommend. This allows me to talk about it with conviction and a belief that the product can help the customer. If not, I would not recommend the product.
The Don’ts:
Over exaggerating a product’s features or benefits is a firm NO. All that does is that it breeds unrealistic expectations in the customers. And when it doesn’t yield results as per those expectations, it usually renders them unsatisfied. QNET condemns false claims. So, one must be careful about the claims they make.
Unfair sales methods and pressurising the customers is also not a good practice. If the distributors violate the P&P contract or the Code of Ethics, they are immediately terminated by the company. So, the distributors must tread carefully when selling the products.
2) Prospecting
The Do’s:
The first step is to thoroughly learn about QNET, the business opportunity, compensation plan and other important details. These details must be accurate to ensure that the prospect becomes aware of the opportunity and its potential. Moreover, they also need to know what they are investing their time and efforts into. If the information provided is not accurate, it will again lead to unrealistic expectations.
If a direct seller is unsure, they must ask their mentors and seek clarity. They can also reach out to various informational sources and QNET contact points from the QNET Virtual Office.
It should be made clear that this is not a scheme where they would get rich quickly. Just like any other business, the prospect needs to spend time building the business and scaling it as per their expectations.
Also, everyone might not share the same perspective when it comes to the opportunity or the industry. So, it is important to respect their point of view under any circumstance.
The Don’ts:
The most important thing to note while prospecting is not to oversell the opportunity. Sometimes, it is possible that one might get carried away. However, I would recommend that they take a step back and ensure that they don’t mislead the prospect.
The direct sellers must not entice prospects from outside their line of referrals or sign them under their sales team. This is highly unethical and only tends to breed mistrust. Moreover, the direct seller mustn’t spread malicious or suspicious information about QNET. This is in direct violation of the P&P document. Also, spreading such information on social media is a violation of the social media policy.
The direct sellers must refrain from engaging in spreading malicious information. In any case, they must contact the QNET India customer care office for assistance.
3) The QNET business Compensation Plan
The Do’s:
QNET provides a simple yet effective compensation plan that is equally applicable to all its distributors. The best practice is to attend QNET compensation plan training sessions before pitching it to prospects. The next important thing is to use only official Compensation Plan documents that QNET provides on their website. This ensures that there is no misinformation about the compensation.
The Don’ts:
Do not present the compensation plan without the official documents. Moreover, if one does not thoroughly understand the plan, then they must refrain from presenting it.
The distributors must not make their own compensation plan or share misleading information. They must be extra careful while talking about any facts and figures. This also means they should not promise or make claims about the amount of money one can earn from the opportunity.
4) Income earnings
The Do’s:
Before starting the QNET business, I would recommend every direct seller to go through their Policies and Procedures. While doing their research on the compensation plan, it is also important for direct sellers to also go through the income earnings disclaimer. This would further allow the direct seller to understand the compensation plan and its restrictions.
The Don’ts:
It must be reiterated that direct sellers must not promise, suggest or claim any kind of amount about the potential of how much a prospect can earn. Moreover, it wouldn’t be wise for direct sellers to have unrealistic expectations without putting in the hard work and necessary hours to succeed. Also, another key thing to understand is that direct sellers cannot just earn simply by recruiting a sales team. The commissions or compensations are paid only when a customer buys a product.
So, these are the important Do’s and Don’ts to note in QNET direct selling. Over the years, they have helped me run my business without much trouble. I have followed all the above points, and it has helped me scale my business and help various other individuals.
The QNET direct selling business is an endeavour that can benefit direct sellers if it is done ethically with the right intentions. I hope the above-mentioned guidelines have added perspective about the opportunity. For more information about the QNET direct selling opportunity, visit QBuzz India.
