The Direct Selling industry is on the rise in the country, with more and more individuals learning about its potential. For a few years, becoming a direct seller was often met with scepticism. It was considered an unknown in a few parts of the country and was not considered a serious profession. However, that has changed and starting a Direct Selling business in India is one of the best ways to create a stable source of income.
The direct selling business has employed millions of individuals in the country in the past few years. But there is often a situation that most direct sellers face. They often start with great enthusiasm and fervour to make a difference. But after getting into the business, they realise that it is like any regular business and requires time and effort to succeed.
Now wanting to become successful is one thing. Putting in the necessary effort to become successful is a different ball game altogether. Staying motivated under such circumstances can prove to be a difficult task. In this article, we’ll be understanding some of the best ways to stay motivated in a Direct Selling business in India.
Staying motivated in a Direct Selling business in India
Motivation is an important factor when it comes to being productive and successful. Many times, people get into a business without being enthusiastic about it. In turn, this leads them to look for shortcuts and not put in the necessary hours to achieve results.
On the flip side, there are also individuals who want to be successful in business. But often tend to experience burnout. Or rather, fall short in terms of motivation. It is important to remember that our motivation has its limits, and it is not impossible for an individual to stay motivated all the time. However, we can certainly take active measures and stay charged with conducting our direct selling business. Here are a few active ways to stay motivated –
1) Configuring a purpose
Purpose is at the heart of most things we do. Our purpose defines our goals, our beliefs and the reason for us to wake up and go to work every day.
The most common reason for an individual to run out of motivation is because of entering into a direct selling business without a firm purpose. They end up being frivolous and try to get things done without understanding the idea behind direct selling and the specifics associated with it.
So, it is crucial for us to configure a purpose that can add meaning to our endeavours. In addition, it may require us to change the way we approach certain aspects of the business. Motivation is derived from the ability of a person to stay true to their path and persevere in the face of rejections and failures.
2) Trying new methods in business
Most direct sellers who’re trying their hands at becoming entrepreneurs often get stuck in a rut. They try a certain method, and they tend to continue on the same path when it doesn’t work.
However, what is necessary is for the individual to tweak the method and try new strategies. This could mean using a different way to present the opportunity or different elements in the presentation. Improving the overall presentation of the pitch, vocal tonality and body language are a few positive ways to stay motivated.
As a direct seller, one of the key elements to success is having the ability to adapt and create new paths to become successful. Direct sellers need to keep their eyes open for opportunities. And when an opportunity arrives, they must be ready to grab it and make the most of it to grow their businesses.
This brings us to the next important point: To always keep networking!
3) Networking and team building
Business is one of those things that always requires a person to keep growing. The same applies to motivation, where a person needs to keep reinventing and reconfiguring themselves. When it comes to a direct selling business in India, networking is one of the key aspects that would help individuals to build their businesses.
Networking also gives an opportunity to meet new people who could provide a different perspective. An individual might get an idea to grow their business or find answers to questions. Or perhaps, even find an individual to inspire and motivate them during their journey.
4) Learning from mentors
When we talk about motivation, one of the most important sources for motivation are mentors. Mentors are the guides who can shorten the graph of time required to learn something. They have been there and done that and hence occupy a place of authority. This means that a direct seller can learn from them their successes as well as mistakes.
Mentors also play a huge part in motivating a direct seller. Their success story provides a benchmark for the direct seller to aim for and even help them persevere in the face of failure. Mentors also help in guiding individuals towards the right path, in case they stray in the wrong direction.
Overall, the role of a mentor is key in keeping an individual motivated and encouraging them to grow their business.
Motivation for Direct Sellers in India
India is a vast country with multiple perspectives accessible to an individual. In recent times, it is also becoming a land of opportunities. Direct selling is one of those prime opportunities in the country, with immense potential for an individual to grow. However, much like any endeavour, it requires the individual to remain motivated. Without motivation and the right spirit, an individual might find it extremely challenging to succeed in the business.
Fortunately, there are many ways for an individual to keep themselves motivated. Whether it is stagnation or feeling overwhelmed, an individual always has a chance to find the path. Many times, I would find myself stuck in a rut or not being able to grow my business. This would lead to a lot of frustration and a feeling of being low on motivation. However, over time, I found ways to reinvent myself and find channels that have inspired me and kept me going.
Entrepreneurship is one of those endeavours keep that requires an individual to stay patient and even perhaps motivate themselves when the going gets hard. I hope that the article provides direct sellers with a chance to reflect upon their journey and keep themselves motivated.
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